Paul Flato was born in 1900 in Flatonia, Texas. In the late 1920’s, he opened his own shop at 1 East 57th Street in New York City, several years before Tiffany and Co relocated to their current address just across the street. His design-orientated style, often bordering on the humorous reached its peak in the 1930’s. Adolph Klealty, George Headly and Fulco Di Verdura were among his designers. In 1937, Flato opened a branch in Beverly Hills, at 187 Sunset Boulevard. This branch remained open for only two years, frequented by such luminaries as Greta Garbo, Joan Crawford, Merle Oberon and Marlene Dietrich. In 1970 Flato left America establishing a shop in Mexico City in the fashionable Zona Rosa district. He spent his last years in, Dallas, Texas where he passed away in 1999.

 

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